Imagine receiving a letter so eye-catching that it makes you want to send a copy to 100 friends. But wait! With postage costing $44, not to mention the price of paper, envelopes and ink, well that starts to run into money.
The only time I succumbed to such expenditures was in 1972, when an acquaintance whom I met at a workshop in Charlottesville, Va., sent me a letter with the notation “This one really works!” with the urging that I send copies of the letter to 25 friends.
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