Student inquiries increase at HU

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By Highlands University

Inquiries from prospective Highlands University students have increased 60 percent in academic year 2008-09, compared to those in 2007-08.

“We’re really excited to see this substantial increase in inquiries, especially because we’re only mid-year in our academic cycle,” said Gil Gonzalez, director of Highlands’ recruitment office. “I think one of the reasons for the inquiry spike is people are seeing Highlands moving in a positive direction administratively and academically. It also helps that we have a better Web presence, enhanced publications and more positive stories in the media.

“We all need to be ambassadors to promote higher education,” Gonzalez said. “This big increase in inquiries is a reflection of hard work and dedication throughout our campus community. In recruitment, I’m fortunate to have experienced, effective recruiters and other longtime, knowledgeable staff.”

The Highlands recruiters attend numerous college fairs in Arizona, southern Colorado and Texas. In New Mexico, the recruiters visit high schools throughout the state, meeting with prospective students via information tables. Followup phone calls, e-mail and regular mail are important components of the recruiters work to encourage students to take the next step and apply to Highlands.