Highlands University is hoping to issue a new license plate as soon as it gets state approval for the design, officials say.
President Jim Fries said Associate Vice President Lawrence Trujillo brought to his attention that the university might consider its own personalized HU license plate.
“State universities have the opportunity to work with the Department of Transportation to secure a license plate that would basically advertise the university. I’m sure you’ve all seen UNM and other state university’s plates,” Fries said.
The president said if the university moved forward with the idea of issuing personalized plates; those purchasing the plates would pay an extra $37 registration fee.
“Twenty-five of that will come to the university,” Fries told the Board of Regents at a recent meeting.
“So it’s a fund raiser?” Regent Chairman Leveo Sanchez asked.
Fries said revenues from the license places would go to replenish a critical fund that supports the university’s active foundation.
Fries said Trujillo worked on all the legal logistics and that university spokesman Sean Weaver created the design — a purple and white background with “Go Cowboys!” along with the school’s logo.
“This has not yet been approved by the Motor Vehicle Department. So we are hopeful the board will approve the creation of a New Mexico Highlands University license plate,” Fries said.
The Highlands Board of Regents voted unanimously for the new license plates, as they jokingly jockeyed for plate number 00001.